Croatia Football World Cup: HNS secures 44 million for Croatian Football TV and Media Rights over Next 4 Years
The Croatian Football Federation has secured 44 million euros for Croatian football TV and media rights over the next four years of competition. At Monday's session, the Croatian Football Federation Executive Board decided to select television and media rights partners in tournaments under the HNS for the next four years of competition, reports the HNS website.
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After terminating the contract with Endorphin Magine, HNS
executives held meetings with companies interested in purchasing TV and media
rights, followed by three official promises to buy TV rights - A1 Croatia,
Hrvatski Telekom, Sportklub, and AB SportConsulting. Then came SuperSport's
media rights proposal.
At the session, the HNS Board of Directors considered the
three gifts received and selected Hrvatski Telekom, which was the largest donor
of 9 million euros a year. Thus, in the four years, the contract is expected to
last, Hrvatski Telekom will pay 36 million euros to the HNS for related TV
rights.
In addition, SuperSport's proposal for media rights of 1.5
million euros per year for competition rights sponsorship and 500,000 euros per
year for competitive betting rights was approved. In total, HNS has received 44
million euros for television and media rights over the next four years. As we
announced last week, we have quickly found the best solution for Croatian clubs
and Croatian football World Cup side as a whole.
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Interviews with interested companies showed great interest
in Croatian team football and received offers from HT and SuperSport better
confirming this huge amount. We are pleased to continue our partnership with
Hrvatski Telekom, who has been a great partner of Croatian football World Cup
side for many years, so we do not doubt that this partnership will be very
successful.
This is an unprecedented step for the Federation and our
clubs, and I am confident that these 44 million euros will ensure further
progress in the First League and all other competitions, said HNS President
Marijan Kustić. An agreement has also been reached between Hrvatski Telekom and
HRT, according to which each round match will be broadcast on national
television.
Broadcast matches internationally for 300 million new fans
After buying television rights at tournaments under the
Croatian Football Association for a record price, Endorphin Magine has signed a
multi-year contract with an Indonesian partner who will market Croatia's
first-class matches to more than 300 million people for FIFA World Cup. For
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Last year, the Croatian Football Federation HNS and
Endorphin Magine signed a ten-year contract for the production and distribution
rights for all HNS-owned games, starting in the 2022/23 competition year. Endorphin
Magine has signed a contract with Indonesian house PT Global Media Visual Mola
TV to purchase TV rights in Indonesia, Malaysia, Singapore, and Italy from the
2022/23 season to 2025.
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As announced by Endorphin, this is the first step in
expanding the Croatian league's global distribution. This is a very exciting
time in Croatian football. We are entering new areas and can now broadcast
matches worldwide to 300 million new fans, which will contribute to the strong
growth of the UEFA League Top 20. We are excited to partner with PT Global
Media Visual, a market leader.
This confirms the recent success of the national team
Croatia Football World Cup and clubs and that Croatian football is an exciting
value. The Croatian Football Federation is excited to expand into these new
venues and fully support the new participants. The growing international
presence of Croatian football will improve clubs and players in these markets,
said Endorphin Maginea chief executive David Johnson.
Our company is always looking for new and exciting content
that allows us to offer our customers the best entertainment package. Croatia's
first division of football has developed into a top football experience in FIFA
World Cup. We are excited to allow our viewers to watch this competition for
the first time.
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The partnership with Endorphin Magine fits well with our
vision of increasing the contribution of the sports package, said Mirwan
Suwarso, representing PT Global Media Visual. We are excited to hear about this
agreement as it confirms the international appeal of our first phase.
We are sure that Mole TV viewers will enjoy watching
Croatian football World Cup because the first round has never been more fun and
exciting. This agreement shows that we have selected Endorphin Magine as a top
partner who will help us develop and promote Croatian football around the
world, said Croatian Football Federation President Marijan Kustić.
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